Campaign Linking overview

Last Updated : Feb 10, 2022 |
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With this feature, you can link a campaign to another campaign so that when one campaign stops, its linked campaign starts.
Consider Campaign A and Campaign B, where Campaign B is linked to Campaign A. In this case Campaign A is called the base campaign, and Campaign B is called the linked campaign. The campaign linking is denoted as AB.
The linked campaign starts when it matches one of the following criteria:
  • The base campaign stops.
  • The base campaign attains the callback state.
  • The base campaign attains the stopped callback state.
  • The base campaign does not have any contacts yet to be dialed.
Consider the following campaigns:
  • Campaign A
  • Campaign B
  • Campaign C
  • Campaign D
When all these campaigns are linked to form a chain, it is called a Campaign Link chain. The Campaign Link chain is denoted as ABCD.
In this chain:
  • Campaign A is the base campaign of Campaign B, and Campaign B is the linked campaign of Campaign A.
  • Campaign B is the base campaign of Campaign C, and Campaign C is the linked campaign of Campaign B.
  • Campaign C is the base campaign of Campaign D, and Campaign D is the linked campaign of Campaign C.
If a campaign in a Campaign Link chain fails to start because of a resource or configuration problem, it cannot trigger its linked campaign and causes an interruption in starting the remaining campaigns in the chain.
When the last campaign of a Campaign Link chain points to the first campaign, it is called a Campaign Link chain cycle. The Campaign Link chain cycle is denoted as ABCDA.
Important:
Ensure that you correctly configure the Campaign Link chain cycle. An incorrect configuration results in the starting and stopping of all campaigns in the cycle.